September 2, 2010 by Ros Null · Leave a Comment
Bev had a perfectly good Twitter background that she had been using for a little over a year, but when she updated her logo she decided it was time for something new — not totally different, just something fresher – featuring her new logo.
Here’s what we came up with:
August 6, 2010 by Ros Null · Leave a Comment
… a question you no longer need to ask thanks to new developments with Google Earth. According to Mashable.com. GoogleEarth will now show real-time weather events in certain parts of the world!
August 5, 2010 by Ros Null · Leave a Comment
I’ve extolled the virtues of an e-newsletter on many occasions and if you’re a client of The Edge you’ve definitely had “the talk”. So I don’t feel that I have anything new to add on this subject myself. But I did stumble into this very well written article on Inc.com about writing a newsletter for optimum results and I felt it was too good not to share. The article shares tips that will be useful to new adopters as well as those of us who’ve been growing our lists for a while.
Here’s a newsflash: sending regular e-newsletters can be a cost-effective way to build relationships with customers and prospects. Just make sure you do not bore or annoy them in the process.
E-newsletters allow a business to stay in touch with its customers on a regular basis. They give you the opportunity to establish yourself as a “thought leader” in your area of expertise, be that in designing toys for rare parrots or providing software to keep your personal finances straight. They are also a great way to create viral marketing, because if your customers find the information useful they may forward your e-newsletter to others, thereby helping you grow your customer base.
August 4, 2010 by Ros Null · Leave a Comment
[Note from Ros: You have no idea how proud I am that I managed to use (with help of CNN.com of course) the word "egregious" on my blog. Oh! And the alliteration! I can barely sit still. Can I get a round of super-impressed applause?]
(CNN) — Composing an e-mail is kind of like making out: Everyone assumes they know what they’re doing, but in reality plenty of people could use some pointers.
August 3, 2010 by Ros Null · Leave a Comment
As a Virtual Assistant I regularly speak with new clients who have had bad experiences in past relationships with VAs. They come to me after stepping back and trying to go it alone for a while, until they realize that to take that next step forward, they simply MUST have support. During my discussions with these clients, I have discovered that there are five problems that are usually contributing factors in the breakdown of their previous outsourcing relationships. These problems could have easily been avoided had both parties entered the relationship with the right expectations at the outset.
July 27, 2010 by Ros Null · 1 Comment
I love it when I discover new social media tools that will really add to my experience of existing social media tools. (Complicated sentence I know). That’s why I was super excited to discover Rapportive a fantastic tool that integrates with your Gmail (and MailChimp) and allows you to see more information about a person’s social media habits.
When I open an email in Gmail, the rapportive tool bar loads on the right of the message (where the text ads usually are) and shows me all the information associated with that email address online. I can see at a glance what social networking sites the sender belongs to. If they have a Twitter account. What their most recent tweets were about. Website links, headshot and much more. It’s an incredible way to research and build a relationship with a potential client/boss/investor without leaving your inbox! Read more
September 18, 2009 by Ros Null · Leave a Comment
September 15, 2009 by Ros Null · Leave a Comment
My heart skipped a beat when I saw this…
September 11, 2009 by Ros Null · Leave a Comment
September 4, 2009 by Ros Null · Leave a Comment
Book a meeting with me
