Archives for September 2007

October Topic: Affiliate Marketing

Until very recently I must admit I had no idea what an affiliate link was and I certainly didn’t know that it could be profitable to website owners and I am betting that many of you out there are just as confused as I was.

Affiliate marketing is described by Wikipedia as the process of using one website to drive traffic to another”, but it can be so much more than that.  With the onset of PPC or Pay-Per-Click marketing the opportunity is now there for profit through commissions.

In the month of October I will be looking at some of the affiliate marketing methods out there and touching on some of the how-tos, as well as discussing the “ethics” behind these marketing techniques.

I look forward to sharing with you what I know, and I hope to learn from you too!

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by: Ros

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New Look Blog

You may have noticed the new look blog today.  I am busy freshening up for the new season.  There may be a few tweaks and issues over the next few days.  Please bear with me while I straighten everything out.

Thanks!

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by: Ros

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Good Morning America on Virtual Assistance

Virtual Assistance has been in the news a lot lately. I am going to share some of the stories I discover here. The most recent is Good Morning America. GMA workplace contributor Tory Johnson does a piece on Virtual Assisting. Read the article on the left and on the right you can view the clip.

Filed in: Articles of Interest, Virtual Outsourcing

by: Ros

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Conference Call Interview with Caroline Myss!

One of my clients, Life Coach Mary, runs a series of interview called Conversations with Masters.  During these interviews Mary speaks with people who, through their work, have impacted her life in an amazing way.  This month’s interview is with the incredible Caroline Myss, best-selling author of Sacred Contracts, Anatomy of the Spirit and most recently Entering the Castle: An Inner Path to God and your Soul.

The call is scheduled for Wednesday, September 26th at 12 noon PST, (3pm EST).

Click Here to register.

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by: Ros

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Introducing ‘Ed’

I would like to take a moment to introduce you to ‘Ed’ who will be assisting me with admin in the office from today. Ed comes to us highly recommended, with paperwork detailing his excellent background. Ed has experience with all things fax, copy, scan and print and we are sure that he will make an excellent addition to the team. In his spare time Ed likes to print photos from PictBridge and play a tune whenever the phone rings. Please join me in giving Ed a warm welcome.

Ed

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by: Ros

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Words of Wisdom

The best way to make a fire with two sticks is to make sure one of them is a match.

Will Rogers

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by: Ros

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Autumn in Austin

The first signs of Autumn that we’ve seen… a few yellow leaves outside my window. I am grateful for the cooler weather!  My thoughts and prayers are with the families still dealing with the effects of this day 6 years ago.

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by: Ros

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The Difference Between Busy Work and Profit Work

by James Delrojo

Everyone complains these days about how busy they are, but how productively are they using their time. Anyone who has ever worked in commission sales soon discovers that there are two kinds of work; busy-work and profit-work.

Pareto’s Principle says that 80% of our results come from 20% of our efforts. It’s been my observation that when it comes to modern work practices Pareto’s Principle is optimistic.

Here are 5 questions to ask yourself during your working day.

Question 1: Is what I am doing now the best choice of activity to help me achieve my objectives.

The first step to answering this question well is to know what your objectives are. Most people have not given much thought to what the real objectives of their job are. They are too occupied with the busy-work to ask “what is the bottom line profit reason why I am here?”

The role of every employee, and self employed person, is to enhance the business’s ability to make net profit. No matter how far you are from the money making coal face, if you give some thought to your role in helping the business profit then you will be able to determine what is busy-work and what is profit-work.

Question 2: Who can I delegate this to?

The basic business concept of employment is that the employee should be providing the most valuable service possible for the money that they are being paid. If you are spending time doing tasks that someone further down the food chain could be doing then you are not providing the most valuable service for what you are being paid.

Question 3: What would be the consequence of not do what I am doing now?

This is an enlightening question. The human being is a great time waster. They spend too long on phone calls, too much time searching on the internet, too much time at the coffee machine, too much time in idle chatter and so on.

If you regularly mentally ask yourself what the consequence would be if you didn’t do what you are doing in this very moment then you would quite often discover that there would be no consequence, because what you are doing is busy-work.

Question 4: Can I put a system in place to make this task faster?

Are there ways to make some, or all, of your regular tasks more efficient? Over your lunch break, or while traveling to or from the office, give some thought to what systems you may be able to put into place that will help you complete tasks faster or more efficiently. A good assumption to work by is that there is always a way to do anything that is ten times better than the current way.

Question 5: If I was hiring and paying a person to do my job would I be happy if they were doing what I am doing now?

What is good use of your time and what is poor use is all a matter of perspective. If you can change the perspective then you can often gain an insight that you hadn’t taken notice of before. The best perspective for assessing whether what you are doing is busy work or profit work is to stand in the shoes of an employer and imagine that you are paying someone, out of your own pocket, for the work being done.

You may think that you are under paid but if you had to personally pay that salary then you would probably think that it was a large amount of money. You would also be very keen to get value for the money that you are spending. Your assessment, from that new perspective, is likely to be very profit-work focused.

Final Words

Even the best workers can use their time more efficiently. Most workers could at least double their profitable output. Make a daily habit of asking yourself the above five questions and your will not only increase your profitable output but you will also gain more job satisfaction.

About the Author:
James Delrojo would like to help you by giving you his ebook “Unleash the Success Power of Your Mind” (valued at $27) completely FREE. Go to http://www.YourSuccessMind.com

** Picture courtesy of  Michal Koralewski, http://www.dobrytato.pl

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Outside My Window

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